Singh, Kulwant.

Business strategy in Asia : a casebook / Kulwant Singh, Nitin Pangarkar, Loizos Heracleous. - 4th ed. - Singapore : Thomson Learning, 2013. - 376 p. : ill.

Includes bibliographical references and Index.

Case 1 Singapore telecom : strategic challenges -- Case 2 AirAsia : Now everyone can fly -- Case 3 Strategic choices at the Singapore Airlines group etc.

150824

9789814424912 9814424919


Business planning--Asia--Case studies.
Industrial management--Asia--Case studies.
Strategic planning--Asia--Case studies.

658.401 / Si617B 2013